October 2015

Found 4 blog entries for October 2015.


  • The Grand Strand has a white sandy beach that runs almost sixty miles from North Myrtle Beach to Pawleys Island.
  • Well over 100 golf courses, most with very reasonable rates.
  • The restaurants and places like the historic village of Murrells Inlet is known as the "Seafood Capitol of South Carolina”. The Grand Strand has over 1800 restaurants.
  • Mild Climate: Temperatures along the southern coast are usually cooler than inland areas during the summer because of the sea breeze. Source: S.C. State Climate Office

Tax Advantages

  • South Carolina does not tax Social Security income.
  • There is no inheritance tax or estate tax.
  • Low property taxes (Median property tax on South Carolina's median home value of $139,200 is $788,
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Both photos below were taken by the same professional level camera and lens. Even with professional equipment, it takes additional work to produce the kind of photos that show your home at its best.

Case Study (1):
In 2010, a firm by the name of Redfin commissioned a study of MLS systems around the U.S.A. and found that listings with professional photography sold for higher prices than listings taken with a point and shoot camera. In the home price range of $200k to 300k asking price, listings sold for an average of $935 more. On the high end, one million and above, the average increase was $116,076. Listings between those two extremes typically saw an increase of $5,000 - $20,000. The benefits of hiring a professional photographer are there even with

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According to a Wall Street Journal Article, “Subjects who looked at online home listings found that more than 95% of users viewed the first photo, the one that shows the exterior of the home, for a total of 20 seconds”. "Without an eye-catching photo, the battle is lost before it begins.” Home buyers spend about 60% of their time on photos, 20% on the property description and 20% on the real-estate agents' remarks section.
The photo on the left is straight out of a professional level camera. The photo on the right is after that same photo went through post-processing.

If you really want to sell your home quickly, but are not interested in lowering the price, consider professional photos. Professional photographers with a SLR or single-lens-reflex

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I think every home owner wants their home to sell fast and to bring a fair price. It’s takes more than luck to make this happen. Our Real Estate Agents at Heritage Real Estate Sales will work with you to develop a solid marketing plan and show you how to make your home more appealing to potential buyers. The bullet points below will give you a few pointers on what steps to take to show your home at it's best. This effort will also ensure your home looks really good when the photo shoot is scheduled for your home. You can have a direct impact on how well your home will look in the photos by following these guidelines.

  • De-clutter rooms which may be overly furnished as they do not photograph well.
  • If necessary, rent a storage unit to store
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